Search engine optimization (SEO) typically focuses on getting your website to rank high on search engine results pages (SERPs). However, Barnacle SEO offers a different, strategic approach. Instead of trying to rank your own website directly for competitive keywords, Barnacle SEO involves “attaching” your brand to high-authority websites that are already ranking well for relevant terms. The idea is similar to how a barnacle latches onto a larger, moving vessel to go farther than it could on its own.
Barnacle SEO: What It Is and How to Drive Traffic Without Ranking
